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Christmas 2025 Was the Biggest U.S. Streaming Day Ever

January 20, 2026
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With three streaming-exclusive NFL games and the second part of Stranger Things’ final season debuting, Christmas…

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NFL, ‘Stranger Things’ Lead November 2025 TV Viewing

December 16, 2025
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A record-setting NFL Thanksgiving slate and the return of one of streaming’s biggest shows helped both…

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NFL Sundays Drive Broadcast Viewing Gains in October

November 18, 2025
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The NFL being the biggest driver of TV viewing for broadcast networks is nothing new. The…

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Nielsen Names Peter Naylor First Chief Client Officer

November 12, 2025
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Nielsen has tapped Peter Naylor as its first chief client officer, charged with working with advertisers…